Vatic
Emerald
Information
Vatic’s dynamic pricing software is specifically designed for the performing arts. Vatic’s sixteen proprietary algorithms help you find the right price for each event – moving prices up and down so that you align your prices with what patrons actually feel the performance is worth. Vatic is fully integrated with Tessitura, providing instant updates across all of your price types (including discounts), as well as critical reporting to help you succeed. Vatic is a full-service pricing solution, clients have access to discounted consulting on venue rescale, single ticket starting prices, subscription pricing, and accessibility. Vatic has managed pricing for more than 6000 performances, delivering over $8 million in revenue growth to its partners in 2022.